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The Damned Don't Cry





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Region 1 DVD.Warner Brothers. 103 minutes.

US theatrical release: 5/13/50.

Region 1 DVD release: 6/14/05.

Cast: Joan Crawford (as "Ethel Whitehead/Lorna Hansen Forbes"), David Brian, Steve Cochran, Kent Smith, Hugh Sanders, Selena Royle, Jacqueline de Wit, Morris Ankrum, Edith Evanson, Richard Egan, Jimmy Moss, Sara Perry, Eddie Marr.

Credits:  Story by Gertrude Walker (based partly on story "The Brooch," by William Faulkner, who was uncredited and also wrote a treatment for the film). Screenplay: Harold Medford and Jerome Weidman. Producer: Jerry Wald. Director: Vincent Sherman. Camera: Ted McCord. Art Director: Robert Haas. Music: Daniele Amfitheatrof. Wardrobe: Sheila O'Brien. Editor: Rudi Fehr.

Plot Summary:  A woman's desire to rise above her drab lower middle-class life takes her down the road to destruction in this gripping crime melodrama. The story opens as she cowers insider her old home, fearing the inevitable arrival of the murderous gangsters pursuing her. Her tragic tale unfolds via flashback. It all began when she became frustrated by her humble life in a squalid factory town. She was married to a laborer and lived with her parents. Soon after her child accidentally dies, the distraught woman abandons her old life to take a job where she meets an exceptional, but dull as dishwater accountant. He is a bit spineless and so allows the woman to convince him to get involved with a powerful gangster. Though she had promised to marry the accountant, she reneges and becomes the illicit moll of the married gangster. Wanting her to be a bit more elegant so he can pass her off as a Texas heiress to his west-coast rival, the gangster hires an impoverished socialite to teach her social graces. Soon she appears as an elegant, cultured woman. Still, despite her sophisticated exterior, she is conniving and ruthless inside and tries to double-cross both her new lover and his rival. Eventually the two crime lords meet in a bloody confrontation that leaves one mobster dead. Her lover is about to shoot her but the accountant (who still loves her) intervenes and she escapes back to her home town. She waits there through the night and the next morning goes outside and finds her gangster lover waiting to get his revenge. ~ Sandra Brennan, All Movie Guide

Film Notes:

•  In an interview with Joan biographer Charlotte Chandler, director Vincent Sherman said that the film, originally titled The Victim, was based on the life of gangster Bugsy Siegel's mistress Virginia Hill. (Joan Crawford: Not the Girl Next Door)

•  Frank Sinatra's Palm Springs home was used to film the scenes at gangster Cochran's hideout. (AFI)

•  Joan and Frank Lovejoy later performed a radio version of the story on the Screen Directors' Playhouse program (April 5, 1951). (AFI)


American Film Institute page

IMDb page

TCM article

Wikipedia page



Critics' Reviews:

Bosley Crowther in the New York Times

April 8, 1950


A lengthy and lurid illustration of the thesis that crime does not pay and that ladies who dance with mobsters must fee the fiddler in the end is offered by Warner Brothers in their new film, "The Damned Don't Cry," which has Joan Crawford as the victim and which came to the Strand yesterday. Take the old true-confession formula, slick it up with some synthetic "class" and top it with gangster-film violence and you have yourself a notion of this show.

For here we have sin and its wages (which are not too exorbitant, by the way) put forth in the old familiar pattern of make-believe "reality." Here we have Miss Crawford playing a frustrated laborer's wife who leaves her miserable surroundings for a self-aggrandizing career, working up in an underworld environment to the role of "fancy lady" to a big gang boss and then crashing back to the place of her origin when a mobsters' feud wipes out her man. And here we have, too, a prime example of that sort of commercial hypocrisy which endows an obvioutevildoer with glamor and sympathy.

Miss Crawford as the "fancy lady" runs through the whole routine of cheap motion-picture dramatics in her latter-day hard-boiled, dead-pan style. As a laborer's wife, she plays it without make-up and with her face heavily greased (although fake eyelashes are still retained as a customary embellishment of a laborer's wife). As a cigar-store clerk and clothes model, she plays it tough—you know, speaks the tough guy's line and looks the mere men squarely and coldly in the face. And as the ultimately cultivated "lady" she gives it all the lofty dignity that goes with champagne buckets and Palm Springs swimming pools. A more artificial lot of acting could hardly be achieved.

However, the men who support her run her a very close race. David Brian as the modern big-time gang lord to whom the lady hitches her star looks and acts like the big-city villain in back-country traveling tent show. When he comes to a line such as this one, "I like a woman who has brains, but when she also has spirit, that excites me," he virtually ends it with a lecherous "hey-hey!" And Kent Smith, as a public accountant whom Miss Crawford lures into the syndicate, plays a Milquetoast so completely that his whole performance seems a succession of timid gulps. Steve Cochran as a tricky West Coast mobster and Selena Royle as a cagrant socialite do their jobs in a conventional B-story, A-budget way. Vincent Sherman's direction is as specious as the script.


Howard Barnes in the New York Herald Tribune (1950):

The scenario has given Miss Crawford ample scope to emote and show her charms. If it is contrived, it is because the theme is shabby and the incidents too violent for complete plausibility.



Our Reviews:

If you've seen The Damned Don't Cry and would like to share your review here, please e-mail me. Feel free to include a star-rating (with 5 stars the best), a photo of yourself, and any of your favorite lines from the film.



Michael Lia.Michael Lia  (October 2019)

Rating: star02_pink.gifstar02_pink.gifstar02_pink.gifstar02_pink.gif of 5

1950 was another great year for Hollywood movies despite the drop in box-office receipts and political drama and the furniture that stares back...television (that’s how Jack Warner felt; I just love that line!) Warner Brothers provids their standard fare here: a gangster movie with love loss, hate, power, money, glamour, murder, death and Miss Joan Crawford.....and her four leading men! Four! Also on board was a chief motivator, producer Jerry Wald (Mildred Pierce), who always worked hard for success, and the Golden Age actors who still wanted to keep working. Hollywood was hanging on by a thread. The people involved were talented and not ready to let go of filmmaking. Cameraman Ted McCord, with a long resume of four Crawford movies, and the crew were some of the best; they worked hard to give this film a harsh reality in grand Warner Brothers style.

That Miss Crawford is twenty years older than what the script asks for doesn't bother me in the least; however, it could have been a role for Marilyn, Lana, Jean Simmons, Dorothy Malone, or Jean Peters. Miss Crawford's character is a woman who goes from Ethel Whitehead to Lorna Hansen Forbes...but who exactly is Lorna Hansen Forbes? The story by Gertrude Walker gets right to the point with a brief flashback: The opening, filmed in noir style, sets the audience up with all of the back story, including a corpse being thrown out of the car in the desert (the sunlight just right) and a Palm Springs home with the latest in 1950 decor, including an Asian butler complete with white jacket (just like Ito in Mame). But first we have to meet Ethel Whitehead, a housewife and mother, who lives with her parents in an ugly, drab, dirt-poor factory town and has a husband who merely gets by with the grime of a life. Small-time husband Richard Egan (Demetrius and the Gladiators 1954) is a total hunk, but his character is a real cranky, macho, old-fashioned, tight-fisted, backward male.

Trouble and suffering come along right away for Miss Crawford. Ethel just wants something better for her kid; in this case, a bicycle. But no!  Egan is just like Burt in Mildred; he won't face up to the fact he is a stingy loser and doesn’t want to change anything or pay for it for that matter and he demands the bike taken away from his son. But before he has his hands on it, the boy gets run over by a truck! The death will bring us closer to Lorna Hansen Forbes.

Miss Crawford is not going to live like this anymore and does what millions of people still do---she takes off to look for something better. MGM would have approved of this formula. She has no real skills and, when interviewing  at an employment agency, she's faced with the reality of her difficult task. Her exchange with Catherine Card (Lucy's mom in I Love Lucy) is the memorable: "I want something more out of life and I'm going to get it!"

The modeling job Ethel lands involves sleazy side work for out-of-town fashion buyers, which leads to her a softspoken accountant (Kent Smith) working in the modeling office---a milquetoast kind of a guy who eats chicken salad sandwiches and drinks coffee, accompanied by aspirin just to keep his drab bookkeeper life alive. After Ethel's battle with the wonderful Jacqueline DeWitt (All That Heaven Allows 1955), who plays a broad and a dame with no heart of gold at the dress shop, Ethel is now in the street life; she has entered the alley.

Enter gangster/businessman David Brian. Like Edward G. Robinson, killing people but growing flowers as a hobby, he has class and education, knowing what an Etruscan vase is. His older wife, played by Edith Evanson (a French maid in Reunion in France 1942 and great in Rope 1948) here she gets a few interesting moments. Joan/Ethel makes her way to the top, thanks in part to David Brian's lessons in “how to be a lady” (including not wearing so much cheap "Temptation" cologne).

Things hit a boil when Joan ingratiates herself via Brian with his henchman Steve Cochran, who doesn’t have a long life in the film no matter how good he looks in his 1950’s Palm Spring swimming suit (I need a pair of those)!  If you're keeping count, he is now man number FOUR of this film! Joan wants him to get out of the gangster business so they can be in love and live happily ever after; although he wants to break free, he likes the gangster money and lifestyle. Like Ethel's first husband, he is a bit pigheaded and macho and unrealistic.

The end of the film features a most violent, brutal scene with Miss Crawford being slapped, hit, and thrown across the room---all rather daring for the time and when considering Miss Crawford’s stardom. It is intense, and not even Davis ever took a cinematic beating like that.

Director Vincent Sherman now has to connect the flashbacks as Ethel finally heads back to where she came from---here else is there to go but home, even though “you can’t go home again”? Ethel’s parents (the father has a role in Reunion in France as a butler) ultimately open their door and offer comfort, although they are afraid of what their tramp daughter has brought with her. David Brian shows up at Ethel’s parents' house to finish her off... What becomes of her?

After being shot by Brian, she lives but to what kind of life---how did this all happen, did she learn anything, how long will the wounds last, how much more can her old parents put up with? Will she go back to husband number one like she did in Mildred Pierce or to Man Number Two who saves her life although he is now a jaded, scared human being?... Oh, I don’t care. Just watch this and be as excited as I was seeing it in 1985 at a video store in their bootleg department! I have loved it ever since. The only thing missing was Zachary Scott and Bruce Bennett making an appearance and Butterfly McQueen humming a song while washing some dishes!



Stuart Hoggan.Stuart Hoggan (April 2013)

Rating: star02_pink.gifstar02_pink.gif-1/2 of 5


The Damned Don't Cry boasts a tour-de-force mash-up of the rotating Joan Crawford movie personae. Crawford reinventing herself from common housewife to pseudo oil-heiress socialite while entangling with gangsters is often laughably far-fetched and devoid of narrative coherence, but it's occasionally entertaining. Though an extremely attractive forty-something at the time, it's demanding of the viewer to envision Crawford as the mesmeric siren the script requires her to be. Her character is essentially naive -- something this screen veteran was not. Still, she ploughs through the excessively vulgar plot while fashioning her heroine with an indelible show of sass and suffering in equal measure. The highlight of distaste here is arguably Crawford being roughed up by former Flamingo Road co-star David Brian. This was the first of three collaborations with director Vincent Sherman. Those looking to mine into the integrity of Crawford's forceful characterisations, avoid The Damned Don't Cry and seek out her stronger turn in Harriet Craig instead.



Steve Alva.Steve Alva (December 2008)

Rating: star02_pink.gifstar02_pink.gifstar02_pink.gifstar02_pink.gif of 5

I watched this movie several times to really focus on what happened here. Bottom line, she corrupted a good, honest guy, Martin.

Now I'll break it down by the hilarious parts:

This is a freebie: As she's reaching to get a cigar, she stretches her leg out showing her seamed nylons, and boy, I guess that was sexy in its day.

1.  I thought the model she argued with was a hoot! Especially when the out-of-town buyer told her "I think Sandra's putting on a little weight, all in the wrong places" (and bangs the table, to boot). Sandra's response, in her heavy NY accent was just as funny, "Honestly, Mr. Riley, the things you say."

2.  The woman interviewing Ethel Whitehead for a job. When it turns out Ethel could do nothing more than be a maid, and she rejected that, the woman told her, "Honestly, I wish you girls would make up your mind so I won't have to go through all lthis shadowboxing. Ethel turns down a maid job and asks for something better." The woman tells her, "Well, there's always the Republican Presidential nomination, does that suit you, well go take a walk in the park, go take a shower, just make up your mind before you come here again."

3.  When Ethel visits Mr. Casselman's office wearing such cheap perfume he has to open a window to clear the air and Ethel has a fit after she tells him she's wearing "Temptation."

4.  Anyone else notice how often "Chicken Salad Sandwiches" come up in most of Joan Crawford's movies?  Well, it crept into this one as well when Marty ordered one at Grady's that he couldn't afford after Ethel orders her squab with wild rice, vegetable with garlic, cherries jubilee and a double martini.....hijo la!

5.  When Ethel, aka Lorna Hansen Forbes, in a mad panic calls "Patreeeesha, Patreeesha," and Marty yells at her, "Patreeesha isn't here, George sent her off to a movie."

6.  Notice how clean the car Ethel was driving on her way to see Marty and on her way from leaving Nick Prenta's place; it was sparkling. Now look at the car as she pulls into her parents humble abode, you can see the chunks of dirt and oil all over it.

I give this movie four out of five stars, in that there was never a dull moment!


TJ  (October 2005)

Rating:   star02_pink.gifstar02_pink.gif - 1/2 of 5

Down to Gehenna or up to the Throne, He travels fastest who travels alone!

Miss Crawford celebrates her silver jubilee on the screen with the kind of role that made her a household name some decades ago: the hard-hearted Hannah, a woman from nowhere who climbs the ladder of success man by man. Alas, some twenty years have passed since the helicon days of  'Possessed', 'Laughing Sinners' or 'Rain' and regrettably time does not stop even for Miss Crawford. She is too old for this hookum and watching her enticing every male around with her stony charms is a little bit hard to swallow. The whole story is cheap trash and should have ended in Virginia Mayo's leap. Miss Crawford makes the most with minimal visible effort and her ability to keep a straight face no matter how hot the situation is never better demonstrated than in this lurid potboiler.

Virtually in every scene Miss Crawford shows off her great legs and prominent cheekbones that rival Dietrich's. She even tries to beat Esther Williams as reigning bathing beauty but ends up looking alarmingly like Garbo in the ill-fated 'Two Faced Woman.'

Advice: a must-see only for hard-boiled fans.



Todd (June 2005)

Rating: star02_pink.gifstar02_pink.gifstar02_pink.gif of 5

Anyone who has ever doubted Joan Crawford's star power is directed to The Damned Don't Cry. The film itself, a noir-ish melodrama written and played by the rest of the cast almost as a parody of film noir, is lurid, sensationalistic pulp. But Crawford strides through the movie with an astonishing amount of authority, and raises the "B" picture shenanigans to "A" level entertainment by sheer force of personality alone.

Whether playing her character as a downtrodden, working class housewife; a sleazy garment district model; or a glamorous gangster's moll, Crawford is never less than 100% committed to her performance and her characterization. As ridiculous as the situations and dialogue may be--and, brother, some of the lines she's given are lulu's--Crawford is always completely believable. Crawford more or less went through the same kind of transformation from guttersnipe-to-pseudo-lady in 1931's Possessed, and it's a fine testament to her talent that, nearly twenty years later, she can make the same scenario seem plausible.


As is often the case with Crawford's Warners-and-beyond films, her "co-stars" in Damned are little more than stock contract players (despite David Brian's equal star billing), and register as mere foils for her bravura star performance. One notable exception is the smoldering Steve Cochran, who certainly is a male match for Crawford's almost animalistic magnetism. One wishes they had more screen time together; they're certainly much more interesting to watch together than Crawford and Brian. Although Brian's uncomfortably cold-blooded, snake-like persona fits his character, he never quite strikes the same sparks with Crawford as does Cochran.


Joan Crawford made other, finer films than The Damned Don't Cry, but perhaps few as entertaining. It is not meant to belittle Crawford's undeniable talent to suggest that many Crawford fans, this writer included, love to watch her simply "be Joan Crawford," and The Damned Don't Cry is as fine an example as any of Crawford simply Being Joan: tough, tender, glamorous, earthy, vulnerable and ultimately indestructible. The fact that, at this stage in her career, simply Being Joan was enough to make a credible, fast-paced, thoroughly enjoyable picture proves once again that Joan Crawford was the ultimate movie queen.



Scott Lindsey (June 2005)

Rating: star02_pink.gifstar02_pink.gifstar02_pink.gifstar02_pink.gif of 5

When we got the Joan collection from Amazon this week, I tore it open and the first DVD we watched was The Damned Don't Cry. From the opening credits, we were quickly caught up in the plot. The movie didn't have any dull stretches at all -- the plot, the pacing, and the acting kept everything moving quickly. I never could decide if Joan was the right age for the part; at times she seemed slightly too old, and at other times, she seemed just right.  In any case, she kept our interest throughout and handled her transformation from poor housewife to cigar store clerk to lowbrow model to highbrow society matron very well.  My favorite scene is her argument with her fellow "model." After her former partner-in-crime rages at her, Joan walks away and snarls, "Ah, shaddup!"  as she nonchalantly gets a cup of water from the cooler. I thought all of the acting was very good. Joan was well matched by her leading men -- David Brian, Steve Cochran, and Kent Smith -- and had interesting relationships with each. 

When you add in excellent photography, sharp writing, and a compelling musical score, you've got a top melodrama.  Sure, it's not as good as Mildred Pierce, but it's still very entertaining.  It's a good follow-up to Flamingo Road. I'm looking forward to watching it again.


Also - to avoid spoilers - don't watch the documentary on the DVD until after you've seen the movie. I thought it was going to be more of a documentary on Joan Crawford, but it focuses mainly on this movie and gives away a lot of the plot elements.



Movie Posters:





    Belgium.      Italy      US.



US 3-sheet. 41 x 81 inches.       US       US half-sheet. 22 x 28 inches. 




Lobby Cards:











An Italian Fotobusta card for 'The Damned Don't Cry.'      Italian Fotobusta lobby card.


Mexican lobby card.      British lobby for 'Damned Don't Cry.'




Misc. Images



Thanks to Bryan Johnson.


Above: Costume sketch by Sheila O'Brien.



US pressbook.      US ad.      German program.      French pressbook.


Above:  US pressbook ad, US print ad, German program cover, French pressbook cover.




Above: Warners promo artwork.


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